ABOUT/
BROW FREEZE GEL

Discover Brow Freeze® Gel to achieve effortlessly lifted, laminated-look brows infused with hair-loving frozen technology.

£24

BROW BEST SELLERS

Brow Freeze® - 8g

Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml
Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml Worth £14.00

Free Gift

Complimentary Mini Lash Sculpt at checkout when you spend £50 across the site.

Complimentary gifts awarded at checkout.

Offer valid until March 7th at 09:00 am GMT or while stocks last.

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4.45 Stars 242 Reviews
£25.00

Brow Wiz - 0.085g

Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml
Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml Worth £14.00

Free Gift

Complimentary Mini Lash Sculpt at checkout when you spend £50 across the site.

Complimentary gifts awarded at checkout.

Offer valid until March 7th at 09:00 am GMT or while stocks last.

Shop Now
4.65 Stars 333 Reviews
£22.00

Clear Brow Gel - 7.93g

15% Off + Free Gift

15% off Winter Glow
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4.64 Stars 842 Reviews
RRP: £21.00
£17.85

Brow Powder Duo

Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml
Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml Worth £14.00

Free Gift

Complimentary Mini Lash Sculpt at checkout when you spend £50 across the site.

Complimentary gifts awarded at checkout.

Offer valid until March 7th at 09:00 am GMT or while stocks last.

Shop Now
4.49 Stars 53 Reviews
£22.00

Brow Definer - 0.2g

Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml
Mini Lash Sculpt Lengthening & Volumizing Mascara - 5ml Worth £14.00

Free Gift

Complimentary Mini Lash Sculpt at checkout when you spend £50 across the site.

Complimentary gifts awarded at checkout.

Offer valid until March 7th at 09:00 am GMT or while stocks last.

Shop Now
4.3 Stars 37 Reviews
£22.00
brow freeze gel

FROM OUR
FOUNDER

"Brow Freeze Gel is our newest innovation in the brow hold category. It's an easy-to-use, extreme-hold, clear brow gel that shapes, sculpts and locks brows in place all day. It features a dual-sided comb applicator that gives you control for easy and precise application. I created Brow Freeze Gel to offer our customers more options and make doing your brows easier and faster. Through my 30 years of doing brows, I have seen every brow type. And I always keep in mind our customers need's when creating products. I want to give everyone the best tools to create their perfect brow look!"


-ANASTASIA SOARE

DISCOVER WHY WE ARE
THE LEADER IN BROWS

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BROW GENIUS® CONDITIONING BROW SERUM

Your future brows begin with a stroke of Genius. Brow Genius® Conditioning Brow Serum blends 6 rejuvenating ingredients into one multi-benefit, smart formula that works now and later to create a look you’ll love. Think a smoother, softer, tamer, fuller-looking brows that feel and perform like the brows you’ve always wanted.

£61

EXPLORE
OUR BROW CATEGORIES

ANASTASIA'S SIGNATURE GOLDEN RATIO® METHOD

ANASTASIA SOARE

HIT THE HIGH POINT

STEP 3 -Center of the tip of the nose through the center of the iris.

Looking straight ahead, place the brush on the center of the tip of your nose, align it with the center of your iris and mark the arch of the brow, ARCH.

ANASTASIA SOARE

THE GOLDEN RATIO® METHOD

HOW TO APPLY STEP-BY-STEP

Golden Ratio® Methode von Anastasia

START BROWS HERE

STEP 1 - Directly above the center of the nostril.

First, dip Brush 7B into Brow Powder Duo. Align the brow brush vertically from the center of the nostril upward.

Mark the starting point of your brow, BEGINNING.

Golden Ratio® Methode von Anastasia

END BROWS HERE

STEP 2 -Bottom outside corner of the nostril with the outside corner of the eye.

Place the brush on the bottom outside corner of the nostril and align it with the outside corner of the eye.
Mark the END point of the brow.

ANASTASIA SOARE

HIT THE HIGH POINT

STEP 3 -Center of the tip of the nose through the center of the iris.

Looking straight ahead, place the brush on the center of the tip of your nose, align it with the center of your iris and mark the arch of the brow, ARCH.

ANASTASIA SOARE

THE GOLDEN RATIO® METHOD

HOW TO APPLY STEP-BY-STEP

BROW TRENDS

Feathered, natural, bold....There's so many looks to choose from! Which will you try?